San Jose, Costa Rica, November 20, 2024 – Geely Auto has formed a strategic partnership with the Costa Rican Football Federation (FCRF) as the official vehicle partner of the national football team. This move is aimed to elevate Costa Rican football to new heights.
The historic partnership between the Costa Rican Football Federation and Geely was officially announced prior to the highly anticipated Concacaf Nations League match against Panama. The event was attended by members of the Costa Rican national team and executives from Veinsa Motors the official distributor Geely Auto in Costa Rica.
Shared Vision of Excellence
The partnership between the FCRF and Geely Auto has been established with a shared commitment to innovation, excellence, and sustainability. By joining forces, these two organizations aim to inspire future generations and contribute to the growth of Costa Rican football.
“We’re thrilled to have Geely as a partner, a brand that aligns perfectly with our commitment and values . This alliance signifies a major step forward for Costa Rican football, and we’re excited about the opportunities it presents.” Osael Maroto, President of the FCRF.
Geely Auto has established a strong presence in the Costa Rican market and has become one of the Chinese brands most favored by local customers. By introducing high-value products and creating a strong footprint with 9 sales outlets across the country, Geely has captured the trust of over 13,000 local users and consistently ranks among the top three Chinese brands in the market.
Driving Force for the Costa Rica National Team
As part of the partnership, Geely will provide official vehicles for the Costa Rican national team. They will get to experience the drive of the stylish and ultra-modern Geely Starray SUV, which is equipped with cutting-edge technology and safety features.
Also, to celebrate this momentous occasion, Geely has unveiled special edition vehicles inspired by the national team’s jersey. These eye-catching vehicles will be displayed at exclusive Geely dealerships and at upcoming national team matches.
Football Stars Embody the Partnership
Two prominent Costa Rican football stars, Noelia Bermúdez and Jefferson Brenes, have been chosen as brand ambassadors for Geely. They will represent the brand on and off the field, embodying the spirit of the partnership.
“We’re proud to be part of this historic partnership, Geely is committed to supporting Costa Rican football and inspiring the next generation of athletes.” said Ariel Aizenman, Director of Veinsa Motors.
As the Costa Rica national team plays in the field, they will do so with the full support of Geely Auto. This partnership is aimed to elevate the country’s footballing prowess and leave a lasting impact on the nation.