Geely at a Glance 
Geely Auto Group is a leading automobile manufacturer based in Hangzhou, China and was founded in 1997 as a subsidiary of Zhejiang Geely Holding Group. The group manages several leading brands including Geely Auto, Lynk & Co, Proton Cars, and Geometry
A Fortune 500 company for 11 consecutive years
In the 2022 Fortune Global 500 list, Geely Holding Group ranked 229th with a revenue of US$55.86 billion, and has ranked among the Fortune Global 500 for eleven consecutive years.
One of the world‘s top 10 brands
Geely Holding Group ranked 8th in Brand Finance’s Top 10 Most Valuable Auto Portfolio Brands 2022 — the only Chinese auto group on the list.
IATF's first Asian member
On April 8, 2021, the appointment of Geely to the IATF as the first Asian member marked a historic milestone in the development of the IATF. Geely Auto Group (Geely) has become the newest OEM voting member of the organization.
Global sales volume of 12 million+
At the end of October 2020, Geely Auto has become the first Chinese auto brand which succeeded in selling more than 10 million units globally. By the end of April 2022, Geely Auto’s cumulative global sales exceeded 12 million. Geely Auto has won the sales champion of Chinese auto brands consecutively in five years.

Brand History

Geely Was Founded
Geely was founded by Eric Li (Li Shufu) in Taizhou City, Zhejiang Province, China as a refrigerator parts manufacturer.
Geely Group Established
Geely Group was established to bring all Geely enterprises under one group.
Geely Entered the Automotive Industry
Geely Auto enters the automobile industry with the vision of producing cars that ordinary people can afford, becoming China’s first privately-owned auto manufacturer.
First Geely Auto Vehicle Comes Offline
The first Geely Auto car (Haoqing) rolls off the assembly line in Linhai, Zhejiang Province, China.
Geely Received the License From Chinese Authorities and Became the First Private Car Maker in China
Geely Auto becomes the first privately-owned auto manufacturer officially listed on China’s automobile manufacturer index.
Geely Auto Joins the Ranks of China’s Top Ten Automakers
Geely Auto’s increasing popularity and sales allowed it to join the ranks of China’s top ten automakers.
Zhejiang Geely Holding Group Established
Zhejiang Geely Holding Group was established with all of Geely’s automotive businesses placed under it.
Geely Auto Listed on the Hong Kong Stock Exchange
Geely Auto became the first Chinese automaker to be listed on the Hong Kong Stock Exchange (HK: 0175)
Geely Holding Acquires Volvo Car Corporation
Geely Holding Group acquired 100% of the shares of Volvo Car Corporation from the Ford Motor Company. The agreement was signed on 28 March 2010 and the transaction was completed on 2 August 2010.
Geely Holding Group Enters into the Fortune 500 List
Geely Holding Group was listed as a Fortune 500 company for the first time.
Geely Auto Announces New Brand Positioning
Geely Auto officially showcased their flagship BoRui sedan, announced its new brand positioning and officially tie up with the Chinese Olympic Swimming Team. The new brand mission is “Making Refined Cars for Everyone”.
Geely Forms Strategic Partnership with Proton and Acquires Lotus
Geely signed an agreement to acquire a 49.9% stake in Malaysian automaker PROTON and acquire a 51% controlling stake in luxury sports car brand Lotus from DRB-HICOM Berhad of Malaysia.
Geely Acquires American Flying Car Company Terrafugia
Geely entered into an agreement with Terrafugia Inc, a US-based company focused on the innovation, engineering and production of flying cars and technologies, to acquire its operations and assets in their entirely.
Geely Acquires Strategic Stakes in AB Volvo

Geely announced they would become largest holder of share capital in Sweden’s leading commercial vehicles and industrial engineering group, Volvo AB after acquiring Cevian Capital’s entire 8.2% share capital holding and 15.6% voting rights in the company.

Geely Holding Group Chairman Eric Li Purchases Stake in Daimler AG
Geely Group, a company owned by Chairman Eric Li and managed by Zhejiang Geely Holding Group announced it had acquired a 9.7% stake in Daimler AG through open market purchases of shares.
Geely Auto Unveils BMA, a New Modular Architecture for B-Segment Compact Cars
Geely and Daimler Form Global Joint Venture to Develop smart
Daimler AG and Geely Holding Group announced the formation of 50-50 globally focused joint venture to own, operate and further develop smart, the pioneer of the small urban vehicles, as a leader in premium-electrified vehicles.
Geely Auto Group Signed an Agreement to Become an Official Partner of the 2022 Asian Games in Hangzhou
Geely will participate in the Asian Games under the slogan of “Enjoy E-mobility @ the Asian Games with Geely.
Geely launches Compact Modular Architecture (CMA), marking the brand’s entry into its 4.0 “Advanced Geely” products era

Establishment of "smart Automobile Co., Ltd."

Mercedes-Benz and Geely Holding formally establish the global joint venture “smart Automobile Co., Ltd.” to produce smart brand cars. 

Sustainable Experience Architecture Officially Launched
Geely Holding officially launches the open-source electric vehicle architecture, SEA (Sustainable Experience Architecure).
Geely Auto Successfully Surpassed 10 Million Units in Global Sales in 2020
Geely Auto became the first Chinese auto brand which succeeded in selling more than 10 million units globally. 
Geely Officially Joins Global Automotive Quality Standards Organization IATF
Geely Auto Group Unveils Intelligent Geely 2025 Strategy
Geely Auto Launches “Leishen” Global Powertrain Brand, a new leading intelligent high-efficiency powertrain solutions provider
Geely Automobile Holdings to Acquire 34.02% of the Shares of Renault Korea Motors
Geespace Successfully Launches First Nine Satellites
Geely Holding 11th Year on Fortune Global 500
Zhejiang Geely Holding Group was listed in the 2022 Fortune Global 500 for the 11th consecutive year with a ranking of 229th after its last year revenues reached US$55.86 billion.
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Vehicle Architecture
An automobile's architecture is its core, and Geely is laying the groundwork for the creation of the vehicles of the future by creating sophisticated modular vehicle architectures.

CMA

Compact Modular Architecture (CMA) was born at China Euro Vehicle Technology AB (CEVT). More than 2,000 top automotive engineers from 25 countries spent three years devoting to the development of CMA. Since its launch, CMA has won altogether 609 patents, embodying outstanding engineering ingenuity.

 

Thanks to the five global genes of CMA, which are “safety, health, intelligence, performance and energy-saving”, Geely Auto developed on this architecture and holds a safe lead in quality and performance among their competitors.

 

BMA

The B-segment Modular Architecture (BMA) is a compact modular architecture independently developed by Geely for global use. It took four years to develop BMA by nearly 100 experts from more than 20 countries who have extensive experience in the development and management of modular architecture projects.

 

SEA

It took researchers four years to develop the Sustainable Experience Architecture (SEA), with a total investment of over CNY 18 billion, which features a three-in-one layout of the hardware layer, system layer, and ecological layer.

 

The SEA has the largest bandwidth in the world, covering the design needs of all types of automobiles from segment A to segment E at full sizes; it can provide the most efficient solutions to intelligent electric vehicles and shorten the development period of software-defined vehicles by over 50%.

 

SPA

The Scalable Premium Architecture (SPA) is the latest result of CEVT. It is a user-focused architecture, combining luxury hardware and leading digital engines. It represents a new generation of advanced architecture for luxury and digital experience, and also a technological carrier to drive Geely towards HEV and intelligence.

 

Innovative Technology

Leishen Power opens Geely Power 4.0 and enters the power technological and electrical era.

Geely, with the new Leishen Power, re-doubles the commitment for sustainability and accelerates the realization of full carbon neutrality. The new technology will enable everyone to enjoy an ultimate smart and low-carbon travel experience and receive smarter, more energy-efficient, and more comfortable benefits.

With a maximum torque output of 4920 N•m, the 3-gear hybrid electric drive DHT pro achieves a torque to weight ratio of an astounding 41N•m/kg. 

 

Fuel consumption is as low as 3.6L/100km. With a world class 43.32% thermal efficiency supercharged hybrid engine, 3-speed DHT, and immediate e-motor power delivery, it offers a drive experience like no other.

 

It is also the first hybrid platform capable of FOTA improvements on the entire hybrid powertrain system and offers as many as 20 intelligent driving modes.

 

 

 

 

 

In the next three years, Leishen Hi·X will provide a variety of power combinations including gasoline-electric hybrids and super-electric hybrids, which will be installed on more than 10 models of the Geely brand.

Geely's New Power Technology Brand
3-Gear Hybrid Electric Drive DHT Pro
World-class Hybrid Technology
Global R&D Centers
Hangzhou R&D center
Hangzhou - China
The research center in Hangzhou is responsible for the research, development, and testing of vehicles and key parts. Together with the other R&D centers, Geely has formed a comprehensive platform to develop, research, and tests new innovations for the auto industry.
Ningbo R&D center
Ningbo - China
The R&D center in Ningbo, covering an area of 415 acres, integrates the research and development, test, quality control, supplier collaborative development, and independent R&D capabilities for vehicles, engines, transmission.
Gothenburg R&D center
Gothenburg - Sweden
The R&D center in Gothenburg focuses on the development and continuous improvement of the modular architecture and components for the next generation cars.
Coventry R&D center
Coventry - UK
Founded in 2018, the R&D and design center in Coventry has contributed to the latest innovation in terms of design and functionalities of the new Geely Auto models. The center showcases the commitment to the UK and also shows Britain’s leading position in the areas of creativity and design.
Manufacturing
Geely has vehicle and powertrain manufacturing facilities all over China in places such as Hangzhou, Ningbo, Taizhou, Chengdu, Jinzhong, Xi'an. Geely currently uses these facilities to produce a full range of models including SUVs, sedans, crossovers.
5G Factory

The super connected 5G factory has the capacity of rolling out 30 cars in a hour (1 car in 2 minutes) with the help of automated robots that make everything runs smoothly without interruptions.

 

The factory is fully automated thanks to various devices and cloud services to monitor inventory levels and production status. If inventory is running low, the robots will activate and deliver the relevant parts.

Black Light Factory

The black light factory in Xian does not require manual operation, all of which is handed to robots that make sure the production is smooth and without interruptions.

 

In addition to CMA based products, the factory can also produce SEA based products, covering different models of pure electric, hybrid, and traditional fuel vehicles.

Corporate Social Responsibility
Geely believes that an enterprise's creation, growth, and ongoing operation should not only produce economic value but also social value and fulfill its social obligations, all of which are significant and necessary.

Carbon Neutrality Goals

Geely is convinced that sustainability will become a core driver for innovation and future development, and the protection of the environment will play an important role to achieve that. 

 

That is why we announced the goal of achieving carbon neutrality by 2045 and reducing whole vehicle lifecycle carbon emissions of 25% by 2025.

 

Charity Foundation

The charity foundation is an important platform for Geely to participate and build social welfare initiatives. Geely will organize, start, and promote social welfare through institutional design and sustainable development. 

 

With the foundation, Geely will provide emergency and disaster relief, arts and cultural support, rural revitalization, fair and high-quality education.

 

Blue Guardian Project

Through satellite technology, ocean cleanup operations, and education, a three-prong collaborative monitoring and prevention system for marine debris will be established, increasing awareness for the importance of protecting marine ecology and helping building a marine community with a shared future.

Sustainable

development

Geely is convinced that sustainability has become a core driver for innovation and future development in the automotive industry.